Pippit AI – An AI marketing content creation platform launched by CapCut under ByteDance

What is Pippit AI?

Pippit AI is an AI marketing content creation platform launched by CapCut under ByteDance. It is designed specifically for e-commerce, social media operation, and brand promotion. Leveraging AI technology, it enables users to easily generate high-quality video and image content without requiring professional design skills. Users only need to input a web link or script to quickly generate multiple video options. It supports multiple languages and allows for batch image creation to meet diverse needs.

Pippit AI provides a rich library of commercially licensed assets, including video templates, images, design elements, and audio, ensuring the compliance of generated content. It also supports one-click publishing to platforms such as TikTok and Instagram. With built-in data analysis features, it helps users optimize content performance.

The main functions of Pippit AI

• One-Click Smart Video Generation: Users can quickly generate high-quality video content by entering web links or product information, making it ideal for e-commerce product showcases and social media promotions.
• AI Digital Human Videos: Convert text scripts into digital human videos rapidly, supporting multiple languages for global market promotion.
• AI Image Editor: Offers powerful image creation and editing features, enabling users to easily produce studio-level visual effects.
• Batch Image Creation: Supports batch generation and editing of images, quickly fulfilling diverse product image needs.
• Automatic Publishing and Multi-Platform Support: Allows one-click publishing to multiple social media platforms such as TikTok, Instagram, and more, facilitating content distribution.
• Data Analysis and Optimization: Comes with a built-in data dashboard to help users analyze content performance and optimize creation strategies.
• Rich Media Library: Provides a vast collection of commercially licensed video templates, images, design elements, and audio assets to ensure content diversity and compliance.
• Commercial Use License: The generated content is licensed for commercial use on platforms such as TikTok, CapCut, Facebook, and Instagram, allowing users to use it with confidence.
• AI intelligent tools: Support all intelligent tools that enable easy and efficient content creation on the Internet.

• Fast editing: Directly transcribe and edit via text to speed up video editing.
• AI shadow: Add realistic shadows and lighting to products to enhance their sense of reality.
• Poster design: Easily create AI promotional posters for your products.
• Remove background: Instantly remove the background of pictures with one click.
• AI model: Use AI models to display clothing, providing you with an immersive try-on experience.

How to Use Pippit AI

• Registration and Login: Visit the official website of Pippit AI and register or log in.
• Select a Functional Module: Choose a functional module according to your needs, such as video production, image editing, or copywriting.
• Input Materials or Keywords
  ◦ If you are making a video, you can upload product pictures or videos, or enter product links and keywords.
  ◦ If you are generating an image, you can upload a base image or enter relevant descriptions.
• Customize Settings
  ◦ Video Production: Select the video style, add background music, choose a digital human avatar, etc.
  ◦ Image Editing: Adjust the image style, add text or special effects, etc.
  ◦ Copywriting Generation: Enter a theme or keywords and select the copywriting type (such as product description, social media copywriting, etc.).
• Generate and Preview: Click the “Generate” button. Pippit AI will generate content based on the input materials and settings. After generation, users can preview the effect and adjust the details as needed.
• One-Click Publishing: Directly publish the generated content to social media platforms such as TikTok and Instagram.
• Save to Asset Library: Save the generated content to the asset library for convenient subsequent use.

Pippit AI’s product pricing

• 30-Day Free Trial: During the free trial period, enjoy unlimited use of Pippit. Unlock 400 credits, which allow you to create up to 400 seconds of video or 200 images.
• Free Plan: 150 credits weekly, renewed every week (enough for generating 2-minute videos and 75 images); one-click smart video creation; digital human; promotional posters; 500 GB storage space.
• Basic Plan: $29.9 per month; $24.17 per year (21,600 credits annually, enough for generating 360-minute videos and 10,800 images). Credits can be purchased separately. Comes with all AI features, 500 GB storage space; access to 3 social media accounts; multi-platform publishing and scheduled publishing; performance overview and data dashboard; free, commercially usable creative materials; product and content management.

Application scenarios of Pippit AI

• E-commerce Marketing: Merchants can use Pippit AI to quickly generate product display videos and images, with one-click synchronization to e-commerce platforms such as Shopify and TikTok Shop.
• Personalized Short Video Creation: Creators can use AI avatars to produce personalized short videos, and quickly generate content suitable for Instagram Reels or TikTok by combining templates to engage their followers.
• Advertising Video and Poster Production: Enterprises can create professional advertising videos and posters through Pippit for online promotion or offline events, reducing outsourcing costs.
• Multilingual Instructional Videos: Training institutions can use AI avatars to generate multilingual instructional videos, quickly reaching a global audience, which is suitable for online courses or brand promotion.
• Promotional Ads: The automatic publishing feature allows timed pushing of promotional ads to increase traffic and sales.