Ray3 – A reasoning video generation model launched by Luma AI

What is Ray3?

Ray3 is a next-generation video generation model developed by Luma AI, featuring powerful reasoning capabilities and professional-grade HDR video generation. It brings a revolutionary shift to video creation by understanding both image and language instructions, executing complex tasks, and automatically evaluating and optimizing output quality to meet high standards.

Ray3 supports 10-bit, 12-bit, and even 16-bit color depth, along with EXR format export, delivering videos with richer colors and finer details—perfectly suited for professional film production and high-end content creation. The model introduces a draft mode, which enables the rapid creation of preliminary video versions that can later be upgraded to full 4K HDR quality, significantly improving creative efficiency.

With intuitive visual control tools, users can sketch directly on images to guide video generation, eliminating the need for complex text prompts. Ray3 can be accessed via Luma AI’s Dream Machine, and is also integrated with Adobe Firefly and Creative Cloud Pro, offering creators more flexibility and choice.

Key Features of Ray3

• Reasoning & Instruction Execution: Understands both image and text inputs, executes complex tasks, and iteratively evaluates and optimizes video output for high-quality results.

• Professional-Grade HDR Video Generation: Supports 10-bit, 12-bit, and 16-bit color depth with EXR format export, ensuring cinematic-quality detail and color fidelity.

• Draft Mode for Efficient Creation: Quickly generates a rough video preview that can later be upgraded to full 4K HDR output, improving speed and workflow efficiency.

• Visual Control & Intuitive Operation: Allows users to sketch directly on images to guide object, character, or camera movement—removing reliance on text-only prompts.

How to Use Ray3

• Via Dream Machine: Generate videos by inputting text or image prompts on Luma AI’s Dream Machine platform.

• Through Adobe Firefly & Creative Cloud Pro: Available for paid users within these platforms, with free unlimited video generation until October 1, 2025.

• Draft Mode for Quick Previews: Instantly produce preliminary video drafts for rapid review and adjustment.

• Visual Control Guidance: Directly sketch on images to guide motion, objects, or camera framing.

Technical Highlights of Ray3

• Reasoning Capability: The first video model with reasoning, capable of understanding multimodal instructions and iterating until results meet high-quality standards.

• HDR Video Generation: First product to generate professional HDR video, supporting 10/12/16-bit depths and EXR export for seamless integration into editing and color grading pipelines.

• Draft Mode: Speeds up generation by 5x, producing rough previews that can later be upgraded to polished 4K HDR videos.

• Visual Control: Sketch-based guidance makes the creative process more intuitive and flexible.

Application Scenarios

• Film Production: Create cinematic HDR videos with complex sequences and lifelike scenes.

• Advertising: Rapidly generate engaging video ads with dynamic effects and visuals.

• Game Development: Produce realistic cutscenes and background videos to enhance immersion.

• Education & Training: Generate animated instructional videos with engaging visuals.

• Social Media Content: Quickly create eye-catching videos to boost engagement.

• Virtual Reality (VR) & Augmented Reality (AR): Deliver high-quality content for immersive VR/AR experiences.